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MGM Held Talks with Apple to Gauge Interest in Acquisition

CNBC reviews claims that house owners of MGM held talks with Apple in addition to Netflix to “gauge their curiosity in an acquisition.” A report from final month had additionally claimed that Apple had held content material partnership talks with MGM for Apple TV+.

The report is mild on different particulars and whether or not Apple confirmed curiosity in buying MGM or not. The latter owns the rights to your complete James Bond catalog together with most of the present hit reveals like “The Handmaid’s Story,” “Dwell PD,” and extra. Even when Apple shouldn’t be enthusiastic about buying MGM, it could do a content material partnership with it which would supply it with entry to MGM’s content material library.

Proper now, the most important weak point of Apple TV+ is its restricted content material library. The streaming platform has fewer than 10 reveals that’s not sufficient to draw viewers. Whereas all of the reveals have been initially produced by Apple, just a few of them have been praised and are price watching. If Apple needs Apple TV+ to be taken significantly, it must work on enhancing its content material library as quickly as potential.

Apple is at present luring viewers to Apple TV+ by providing a yearly subscription of the service free to prospects who buy an iPhone, iPad, Apple TV+, or Mac.

[Through CNBC]

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