Apple is contemplating creating unique podcasts targeted on TV exhibits and flicks from its
+ streaming service, reviews
. The podcasts could be used to advertise Apple TV+ content material.
In the summertime of 2019, Apple started asking podcast producers to pitch concepts for podcasts with connections to Apple TV+ exhibits, and has since mentioned making podcasts with the producers of a few of these TV exhibits.
Apple’s streaming TV service, which launched in November, has much less content material than different streaming providers like Hulu, Disney+, and Netflix, so podcasts might present Apple with a means to attract in new viewers. Although Apple is new to streaming TV, a few of its exhibits, like “The Morning Present” have already earned
Apple TV+ competitor Netflix creates podcasts that provide behind the scenes appears at TV exhibits, so Apple might doubtlessly supply one thing related for its personal exhibits.
Apple’s plans haven’t been finalized, and it isn’t clear when Apple TV+ podcasts would possibly begin rolling out if Apple does certainly resolve to proceed on with the mission.