The most recent information from Technique Analytics factors to international smartwatch shipments rising by an enormous 42% in Q3 2019 to succeed in 14 million models. The surge in gross sales was led by Apple Watch which dominated the market and accounted for 48% of the whole smartwatch shipments.
In Q2 2019, 10 million smartwatches had been shipped worldwide which elevated to 14.2 million in Q3 2019. Apple shipped 6.eight million models of the Apple Watch on this timeframe, up from 4.5 million models it offered throughout the identical quarter in 2018. Regardless of heavy competitors from Samsung and Fitbit, Apple has managed to develop its market share within the smartwatch phase from 45% in 2018 to 48% in 2019.
Apple’s stellar efficiency within the smartwatch market could be attributed to the Apple Watch Collection Four and Collection 5. The worth drop on the Apple Watch Collection three in the direction of the tip of the quarter would have additionally possible performed a key position within the increase in gross sales. With the vacation season arising, Apple Watch gross sales are solely going to breach new information.
Samsung got here in second and shipped 1.9 million smartwatches in Q3. The corporate had shipped 1.1 million smartwatches in Q3 2018. The surge in gross sales has led to Samsung’s market share rising from 11% to 13% in a 12 months. Fitbit got here in a detailed third behind Samsung and shipped 1.6 million smartwatches, up from 1.5 million models it shipped within the year-ago quarter.
Regardless of the modest improve in shipments, Fitbit noticed its market share decline by 4% to 11% in a 12 months. The corporate has been struggling to carry out within the wearables market regardless of being one of many oldest corporations on the block. It has been unable to compete with Samsung and Apple with its smartwatches which have centered extra on health monitoring. With Google now buying Fitbit, it will likely be attention-grabbing to see what occurs to the corporate and its merchandise sooner or later.[Through Technique Analytics]